Appleyard London Reviews

Name: Appleyard London
Address: Ecomnova Limited, Floor 3, 6-8 Bonhill Street, Ecomnova Limited, Floor 3, 6-8 Bonhill Street, London
Rating: 4.58

4.6 Rating 12,220 Reviews

91 %

of reviewers recommend Appleyard London

4.6

Based on 12,220 reviews

Shipping & Delivery
Delivery Methods	Courier
Average Delivery Time	Within 5 Days
On-time Delivery	95%
Accurate And Undamaged Orders	96%
Customer Service
Communication Channels	Email, Live Chat, Telephone
Queries Resolved In	Under An Hour
Customer Service	4.7 out of 5
Returns & Refunds
Refunds Process	Difficult

About Appleyard London:

As a boutique online florist, Appleyard delivers beautiful, fresh luxury flowers 7 days a week throughout the UK.

At Appleyard London, choose from a wide range of stunning, seasonal bouquets. We use only the freshest flowers, hand conditioned to ensure they last longer in your home. Every luxury flower bouquet design is a unique creation and arranged with a hand picked, fresh assortment of flowers to embody the message you wish to convey to the recipient.

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Email:

customerservices@appleyardlondon.com

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Appleyard London 5 star review on 17th February 2026

405

Anonymous

Anonymous // 01/01/2019

Filter: Rated 2 None 5 Stars 4 Stars 3 Stars 2 Stars 1 Stars Helpful Language: Any Any

English

“2 stars are for the customer services as they were helpful. Didn't want to give more that 2 stars because the flowers were an embarrassment. I ordered roses for my partners sister she loves pink roses they arrived half dead, I will include photos. I complained and I was given a refund and an extra £10 credit on my account. I used this to order my mum some Xmas flowers, (christmas spice) they arrived today half dead and mouldy. I tried using the bot to complain and speak to human because this is twice I dont want any further orders so wanted a full refund for both but please don't waste your time! My boyfriend contacted them via Facebook and customer services contacted us straight away I sent pictures and received a full refund. These flowers arent cheap and I have seen better quality in the local supermarkets. So I will stick to them in future.”

Helpful Report

Posted 2 months ago

Hi Tasha, I’m really sorry to hear the flowers arrived in such a poor condition again, and for the distress this has caused. That’s not the experience we want for our customers. We’d like to look into this and make things right. Please contact our customer services team at customerservices@appleyardlondon.com with your order numbers and any photos or details you can share. We’ll review what happened and arrange a suitable resolution. Thank you for letting us know. We appreciate the chance to sort this out. Warm regards, Team Appleyard London

Posted 2 months ago

“Had a Christmas bouquet sent to me from friends. On first appearance it looked lovely and then realised little heads from flowers were falling off. Contacted Appleyard and they quickly resolved by organising a new bouquet to be delivered. Sadly these have lasted just 3 days before the roses have died off. Something is very not right with these very expensive flowers. Such a shame as can see they cost my friend a lot of money! No point contacting them again. Tried to load photos of poor quality flowers that are basically dead and the site is not allowing me to. I wouldn’t recommend using this florist sadly.”

Helpful Report

Posted 2 months ago

Hi Val, I’m really sorry to hear that your bouquet didn’t last as expected and that the experience has been frustrating. That’s disappointing, especially after the initial good impression. We’d like to look into this and make things right. Please contact our customer services team at customerservices@appleyardlondon.com with your order number and any photos or details you can share. We’ll review what happened and discuss a suitable resolution. Thank you for taking the time to feed back. We appreciate the chance to address this. Warm regards, Team Appleyard London

Posted 2 months ago

“I went all the way through the ordering process to the last page, only to find that as the arrangement I'd selected included lilies, it wasn't appropriate to be sent to someone who had cats. I then started again, and put 'no lilies' in the search engine, and it came up with all the bouquets with lilies in. So, very helpful in informing you of the unsuitability of an arrangement for cats, but not very helpful if you want an arrangement which is suitable for cats; I therefore had to buy flowers from an alternative supplier. There also doesn't appear to be a way of phoning or emailing this company about a general query, which I would have done, rather than posting this review.”

Helpful Report

Posted 6 months ago

Hi there, Thank you for taking the time to share your thoughts with us. I'm truly sorry to hear about the challenges you faced with our ordering process and the search feature. It’s important to us that our customers find suitable options easily, especially when considering pet safety. We appreciate your feedback regarding the lack of direct communication options, and I understand how this can be frustrating. We are continuously working to enhance our service and your comments will certainly help guide those improvements. If you have any other questions or need further assistance, please feel free to reach out to us directly at customerservices@appleyardlondon.com. Thank you for your understanding. Warm regards, Team Appleyard London

Posted 6 months ago

“I messed up on the delivery date but despite reaching out via the dreaded chatbot immediately after placing the order was unable to change it. Flowers duly arrived padded out with an awful lot of cheap foliage including some sort of floppy yellow weedy stuff. The arrangement was a bit chaotic and not that neat, mango calla's sublime and the hydrangea had a fabulous depth of colour and iridescence but overall this bouquet needs more finesse and less foliage to justify the price.”

Helpful Report

Posted 6 months ago

“Yet again another poor month of our annual subscription which was an 80th birthday gift for our Mum. Repeated issues with quality. Photos are 5 days apart. Lilies never even opened. Will never order from Appleyard again.”

Helpful Report

Posted 9 months ago

Hi there, Thank you for sharing your feedback, and I'm truly sorry to hear that your experience was disappointing. We understand how special an 80th birthday gift can be and it’s disheartening to know we didn't meet your expectations this time. Quality is something we take very seriously and your concerns are invaluable for our improvement efforts. We would like the opportunity to address this and make things right for you. If you’re open to it, please reach out to us at customerservices@appleyardlondon.com so we can discuss your experience further. Best regards, Appleyard London Customer Support Team

Posted 9 months ago

“My daughter purchased flowers for my wife for Mothers Day. The quality is very poor, I purchased better from Tesco! Very disappointed and money wasted!”

Helpful Report

Posted 10 months ago

“SW15 3TT Really disappointed with the flowers sent= nice rose bulbs which started drooping after a couple of hours and got quite dry despite our best efforts. Sorry for my son who wanted me to have nice flowers for Mother's Day. Disappointed and disappointing”

Helpful Report

Posted 10 months ago

“I ordered based on an offer of 40% discount. The prices weren’t 40% off by any means, however I thought they looked nice and would arrive as required. When they did arrive I was very disappointed and the small size of the flowers, the lack of foliage, and the quality of the flowers themselves. To say the bouquet should have been over £50, I have seen better petrol station flowers. I was too embarrassed to gift them.”

Helpful Report

Posted 10 months ago

Hi, Thank you for taking the time to share your experience, and I’m truly sorry to hear that your expectations were not met. We aim to provide beautiful products that reflect the quality we promise, and I regret that we fell short in this instance. Your feedback about the size and quality of the flowers is incredibly valuable to us, as it helps us understand where we need to improve. We want our bouquets to bring joy and be worthy of gifting, so I can understand your disappointment. If you would like to discuss this further or explore options with us, please reach out to customerservices@appleyardlondon.com. We genuinely appreciate your feedback and hope to regain your trust in the future. Best regards, Appleyard London Customer Support Team

Posted 10 months ago

“To many green foliage and roses past their best.”

Helpful Report

Posted 10 months ago

Hi there, Thank you for your feedback. I'm sorry to hear that you found the bouquet lacking in fresh roses and that the greenery was overwhelming. We aim for a balanced and vibrant arrangement, and I appreciate your insights as they help us improve. If you’d like to discuss this further or share more details about your experience, please feel free to contact us at customerservices@appleyardlondon.com. Your satisfaction is important to us, and we hope to have the opportunity to make things right. Best regards, Appleyard London Customer Support Team

Posted 10 months ago

“Unimpressed with bouquet as too many green foliage stems and not many flowers and very uninspiring flowers. Doesn't say if any of plastic is recyclable either and there is a lot to throw away, which I hate doing.”

Helpful Report

Posted 10 months ago

Hi there, Thank you for sharing your feedback, and I'm sorry to hear that the bouquet did not meet your expectations. I understand how frustrating it can be when the balance of foliage and flowers feels off, and we appreciate your comments regarding the presentation. Regarding the recyclability of our packaging, we strive to be environmentally conscious, and your input is crucial in helping us improve. Your experience is important to us, and I want to ensure that we address your concerns properly. If you would like to discuss this further, please reach out to us at customerservices@appleyardlondon.com. We value your thoughts and hope to have the opportunity to make things right for you. Best regards, Appleyard London Customer Support Team

Posted 10 months ago

“Not a good service foliage dead nothing what it looks like on the website. Roses half dead after second day.”

Helpful Report

Posted 11 months ago

“The flowers turned up two days late having sat with the courier during that time. They were wilted on arrival and didn't fit in the vase we ordered. Contact from customer service is slow. We were offered replacement flowers but since then we've had no response from the custom service team.”

Helpful Report

Posted 11 months ago

Hi, Thank you for taking the time to share your feedback. I’m truly sorry to hear that your flowers arrived late and in less than perfect condition. This is not the experience we aim to provide our customers, and I understand how disappointing this must have been for you. I also apologize for the slow response from our customer service team. We strive to address all inquiries promptly, and your feedback will help us improve in this area. If you are still interested in receiving a replacement or if there's anything else we can do to assist you, please don't hesitate to reach out to us directly. We appreciate your understanding and hope to resolve this matter to your satisfaction. Best regards, Appleyard London Customer Support Team

Posted 11 months ago

“A couple of roses fell off from the stems, so disappointed”

Helpful Report

Posted 1 year ago

“The flowers were delivered one day later (on Feb 11th instead of Feb 10th, which was the birthday of my daughter). In addition, the flowers were not in good shape, did not look fresh and last few days. I have tried to register my complaint and ask for the 100% guarantee redeem, and it does not work. I hope that next time the service works better, in previous experiences everything was OK.”

Helpful Report

Posted 1 year ago

“Received a lily and rose boutique from a friend only three days ago and rose heads are dropped, never bloomed. The lilys are very bad quality, some still blooming but those that have are not pretty at all. Bouquet is unattractive and poor quality flowers.”

Helpful Report

Posted 1 year ago

Hi there, Thank you for taking the time to share your thoughts with us. I'm genuinely sorry to hear that your experience with our bouquet did not meet your expectations. It's disappointing to learn that the flowers were not up to our usual standards, and I completely understand how frustrating this must be. We pride ourselves on delivering high-quality arrangements, and it’s regrettable that we fell short in your case. Your feedback is crucial, and we will certainly use it to evaluate our quality control moving forward. If you’d like to discuss this further or if there’s anything we can do to assist you, please don’t hesitate to reach out. We value your feedback and hope to improve on this experience. Thank you for your understanding. Best regards, Appleyard London Customer Support Team

Posted 1 year ago

“I liked the actual flowers and the delivery time however, for what i paid for i feel as though the items were very small, im quite disappointed and dont think i will be ordering again”

Helpful Report

Posted 1 year ago

“I received one of your bouquets as a kind Christmas present from my sister. It is very pretty. But the price is exaggerated for 3 stems of hydrangea, 8 roses, some stems of a common shrub and a few sprays of gold-sprayed eucalyptus. However, what bothers me most is that the roses are clearly from Kenya, as stated on your website. Why is it necessary to fly roses halfway across the planet? I have lived in southern Spain for years where numerous natural products are grown under plastic. What is the problem with cultivating flowers under glass/plastic in Europe or even better, in the UK? Or indeed, offering homegrown flowers, which is better for the planet and better for our national economy. Thank you.”

Helpful Report

Posted 1 year ago

Hi Laura, Thank you for taking the time to share your thoughts regarding the bouquet you received. We're delighted to hear that you found it pretty, but we sincerely apologize for any disappointment regarding the value and sourcing of the flowers. We understand your concerns about the environmental impact of importing roses and deeply appreciate your commitment to sustainability. We are continuously exploring more eco-friendly options and are always open to feedback on how we can do better. Cultivating flowers closer to home is indeed an important consideration, and your insights will help us in our efforts to improve. If there's anything further you'd like to discuss or suggestions you have, please do not hesitate to reach out. We value your input as it helps us grow and enhance our service. Thank you for your understanding. Best regards, Appleyard London Customer Support Team

Posted 1 year ago

“I bought a 12 month subscription for with a set date when the flowers will be delivered. On 4 of the 12 months, I had to enquire why the flowers had not been delivered (1 week after the expected date) and on each occasion was informed that there was an oversight at the subscriptions team. It is not acceptable for a customer to have to chase a non delivery on a subscription order. Think again if opting for any subscription service.”

Helpful Report

Posted 1 year ago

Hi Sanjay, Thank you for sharing your experience, and I sincerely apologize for the issues you've faced with your subscription. It’s unacceptable for you to have to chase deliveries, especially when you’ve placed your trust in us for timely service. We appreciate you bringing this to our attention, and we're taking your feedback seriously. We're actively working to improve our processes to avoid such oversights in the future. Your experience is valuable to us, and we’d like to ensure that any future interactions are more satisfactory. If you'd like to discuss this further or have any specific concerns you wish to address, please reach out directly. We’re here to assist you. Thank you for your understanding. Best regards, Appleyard London Customer Support Team

Posted 1 year ago

“My son sent me a beautiful bouquet of pink roses from you for my birthday on Saturday 7th December. I trimmed the stems and used fresh water with the sachets contents. However, the rose heads soon drooped as if they were not taking in water and the petals began to fall or go brown. I changed the water and re trimmed but I've now thrown them into the compost. The greenery is still fresh. Seems a waste of money, delivery and packaging. Photo taken on day of receipt”

Helpful Report

Posted 1 year ago

Hi there, Thank you for taking the time to share your feedback, and I’m truly sorry to hear about your experience with the bouquet. It’s disappointing to learn that the roses did not meet your expectations and that they wilted despite your care. We strive for the highest quality in our arrangements, and it’s concerning to hear of this issue. Your comments regarding the waste of money and packaging resonate with us, and we understand how frustrating this must be. If you would like to discuss this further or if there's anything we can do to assist you, please don’t hesitate to reach out directly. Your satisfaction is important to us, and we appreciate your input as it helps us improve our services. Thank you for your understanding. Best regards, Appleyard London Customer Support Team

Posted 1 year ago

“Flowers were not fresh, I complained and they did nothing. Clearly not 100% guaranteed! The box got delivered on his side while it clearly said stay up ! Customer service didn't care . Not good enough”

Helpful Report

Posted 1 year ago

Hi Nadine, Thank you for taking the time to share your experience. We're genuinely sorry to hear that the flowers you received were not fresh and that your concerns were not addressed adequately. At Appleyard London, we strive to provide the highest quality products and service, and it’s clear we missed the mark this time. Your feedback is incredibly important to us, and we’ll be looking into the issues you've highlighted regarding the freshness of our flowers and our customer service. If you have any additional details or need further assistance, please don’t hesitate to reach out. We appreciate your input and hope to regain your trust in the future. Best regards, Appleyard London Customer Support Team

Posted 1 year ago

Appleyard London is rated 4.6 based on 12,220 reviews