Pure Cremation Reviews

Name: Pure Cremation
Address: Charlton Park Crematorium Charlton Down, Charlton Park Crematorium Charlton Down, Hampshire
Rating: 4.84

4.8 Rating 7,157 Reviews

96 %

of reviewers recommend Pure Cremation

Company Reviews

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Phone:

0800 033 7737

Email:

info@purecremation.co.uk

Location:

Charlton Park Crematorium Charlton Down,
Charlton Park Crematorium Charlton Down
Hampshire
SP11 0TA

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Pure Cremation 5 star review on 19th May 2026

147

Anonymous

Anonymous // 01/01/2019

Sort by: Most Recent Most Recent Highest Rated Filter: None None 5 Stars 4 Stars 3 Stars 2 Stars 1 Stars Helpful

“Excellent service, actually completed the cremation and delivery of ashes, ahead of schedule.”

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Posted 2 months ago

We're glad we could provide you with excellent service. Thank you for sharing your feedback with us. Best wishes, Pure Team

Posted 2 months ago

“Very polite and friendly staff while dealing with customers at a sad and stressful time. Kept well informed of the process and what to expect.”

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Posted 2 months ago

Thank you for taking the time to share your experience. It’s great to know you felt informed throughout and that you found the team polite and friendly when you needed support. All the best, Pure Team

Posted 2 months ago

“Friendly helpful service from start to finish. So glad we chose pure cremation.”

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Posted 2 months ago

Thank you, Jacqueline. It’s really nice to know the service felt friendly and helpful from start to finish. Take care, Pure Team

Posted 2 months ago

“We found the service to be very efficient and considerate.”

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Posted 2 months ago

Thank you for your positive feedback. It’s really lovely to read that you found the service efficient and considerate. Kindest regards, Pure Team

Posted 2 months ago

“The staff who I had dealings with at Pure Cremation were courteous and compassionate throughout. My only gripe is that having waited overnight for a Doctor to attend and pronounce life exinct, I was not informed that my mother had arrived safely in Andover later that morning. Maybe not important to some but after the 24 hours we'd had, it would have been a nice touch.”

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Posted 2 months ago

Thank you for taking the time to share your experience with us. We’re pleased that we were able to support you with courtesy and compassion. We also really appreciate your raising feedback around the communication when bringing your mother safely into our care. Your feedback matters, and we have passed this on to the appropriate team to review. If you would like to talk about this in more detail, please do not hesitate to contact us on 0800 033 7737. Kindest regards, Pure Team

Posted 2 months ago

“Kept me informed every step of the way of where my dad was. Told me the date he was cremated and the lady that bought the ashes back to me was lovely. Excellent service”

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Posted 2 months ago

Thank you for sharing this with us. It really means a lot to know that we were able to keep you informed and provide reassurance throughout. Take care, Pure Team

Posted 2 months ago

“I would like to thank Pure Cremation for making a very sad and painfull time in my life as simple and compassionate as possible, hats off to all the staff that dealt with my father's passing, all done with respect and dignity, would highly recommend to anyone to consider Pure Cremation for their loved ones.”

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Posted 2 months ago

Thank you for your kind words. It is very moving to read that the care, respect and compassion shown to your father helped make things feel a little more manageable for you. Your words about dignity and respect are exactly what we hope every family feels when they place their trust in us. Best wishes, Pure Team

Posted 2 months ago

“My parents and I took out Pure Cremation plans after careful consideration several years ago. My beloved father passed a month ago and I had some trepidation over whether I might regret the decision that we had made. None was warranted as the Pure Cremation process and service was exceptional and made such a difficult time more bearable. All staff were highly professional, compassionate and efficient. Each step of the process was clearly outlined, options were given and choices carried out. Everything happened seamlessly in the sequence outlined, providing so much comfort. I am so pleased that we chose Pure Cremation and grateful for the superb service provided.”

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Posted 3 months ago

Thank you so much for sharing such a thoughtful review. We are touched to read that the process helped ease some of the uncertainty you felt when your father passed. It is good to know the team were able to explain each step clearly and keep things moving in a way that felt reassuring. Kindest regards, Pure Team

Posted 2 months ago

“I had mixed feelings about my experience with Pure Cremation. Firstly, during initial conversations, the advisor referred to my father as “dad” (and once, “mum”). I understand this was likely intended to sound warm and friendly, but it felt overly familiar and presumptuous at a very sensitive time. “Dad” is what my siblings and I called him, and hearing it used in that way was uncomfortable. I would have prefer to be asked how I'd have like him referred to. Secondly, communication regarding my father’s pacemaker was frustrating. I called to confirm whether it was still with his body, as pacemakers cannot be reused in humans but may be used in animals. I followed up with an email, which went unread. After my family spent a full day contacting veterinary practices to arrange donation, we were later told there was already a note stating the pacemaker had been removed at post-mortem. Being given incorrect or incomplete information at such a difficult time added unnecessary stress, and I had to repeatedly explain my father’s passing to multiple organisations for no reason. Clear and accurate communication is especially important in these circumstances. I also found the ashes tracking app made something deeply personal feel transactional, although I understand the intention behind it. That said, my father had prepaid for his cremation because he did not want a funeral or to burden his children financially. Pure Cremation fulfilled the contract he arranged. Within four weeks of his passing, a kind and compassionate lady returned his ashes to my home.”

Helpful Report

Posted 3 months ago

Thank you for sharing your feedback. We’re sorry to read about your experience and would welcome the chance to look into your concerns in more detail. As the review has been left anonymously, we’re unable to locate the hdetails from this information alone. We would be grateful if you could email us at customercare@purecremation.co.uk with your father’s full name and the best way to contact you. If you include the word review in the subject line, this will help us to prioritise your email. Alternatively, you can get in touch with us on 0800 033 7737, where a member of our team will be happy to assist. Your feedback is incredibly important to us and we are committed to addressing your concerns fully. Best wishes, Pure Team

Posted 2 months ago

“A thoroughly professional service. Every member of staff i spoke to we're so caring.”

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Posted 3 months ago

Thank you for rating us with five stars. We are very grateful for your feedback and we're glad that you felt truly cared for by our team. Best wishes, Pure Team

Posted 2 months ago

“Must say that after making my first call after my partner passed away all went smooth. It took a month before ashes were returned but that was due to hospital who had a big fire. Home coming of her ashes was peacefull and full of understanding. Thank you.”

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Posted 3 months ago

Thank you for taking the time to share your experience. We’re pleased that the arrangements were able to progress smoothly for you, and that the return of the ashes felt respectful and peaceful. Kindest regards, Pure Team

Posted 2 months ago

“Pure Crematiom were nothing but exceptional through out the whole process. I must admit to being skeptical when my Dad arranged it for himself, but I have been converted. The process was simple and straight forward from day one, every body I spoke to was so kind, empathetic and just quite frankly amazing! The lady I spoke with on the night my father passed, basically wrapped me up in a virtual hug and guided me throughout the extremely emotional and difficult call. Any questions I’ve had during it all have been answered promptly and they have gone above and beyond to cater for our needs I honestly cannot praise the whole team enough and as a family, we would like to thank you for the great care and respect you showed my Dad”

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Posted 3 months ago

Thank you for taking the time to share your heartfelt review. We are truly glad to hear that the support you received during that initial call felt like a virtual hug. We care deeply about the families we serve, and it’s wonderful to know that this was evident right from the start. Thank you for trusting us to care for your father and for allowing us to support your family. All the best, Pure Team

Posted 2 months ago

“Could not fault the service and support given at such a difficult time. Amazing and empathic staff who I could call with any query that I had and they were so helpful. I will be purchasing one for myself and my partner. Helped so much with such a stressful occassion.”

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Posted 3 months ago

Thank you for your lovely feedback. It's really good to know that we could be there for you and that you felt able to call with any questions. We're pleased that our support made a stressful time feel a little more manageable. All the best, Pure Team

Posted 2 months ago

“Excelent service, all the staff are polite and sympathetic in a difficult time losing a loved one. I would highly recomend Pure Cremation for a trouble free and professional service.”

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Posted 3 months ago

Thank you for sharing such kind words. We’re really pleased with your positive feedback about our team and how they supported you. Best wishes, Pure Team

Posted 2 months ago

“Would have been5 stars if telephone was answered quicker when dad passed away had to wait for a callback which was slightly distressing apart from that good service thank you”

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Posted 3 months ago

Thank you for taking the time to share your feedback. We're sorry to hear that this was your experience. We have shared this with the appropriate team so we can review what happened and understand why a callback was needed. It’s good to know that you were happy with all other aspects of the service. If you would like to speak to us in the meantime, please don't hesitate to get in touch on 0800 033 7737. Kindest regards, Pure Team

Posted 3 months ago

“Professional and courteous from start to finish. Such a relief to have the plan in place, and for it to actioned so smoothly and respectively throughout. Thankyou.”

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Posted 3 months ago

Thank you for taking the time to share your kind words. We’re glad to hear that the process felt smooth and courteous throughout, and that you felt relieved having the plan in place. All the best, Pure Team

Posted 3 months ago

“Excellent service. Very nice staff and helpful.”

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Posted 3 months ago

Thank you, Pamela. We are incredibly grateful for your feedback and 5 star rating. Best wishes, Pure Team

Posted 3 months ago

“Excellent service maybe could do with a better urn”

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Posted 3 months ago

Thank you for letting us know that you found our service to be excellent. We also greatly apprecaite your feedback regarding the urn provided and we've shared this with our team to consider. Kindest regards, Pure Team

Posted 3 months ago

“Pure cremation are second to none I can not fault pure cremation at all they are caring kind and considerate, they keep you informed and explain everything clearly and in a away of understanding, they are compassionate when returning the ashes and I could not thank them enough from start to when returning the ashes on my dads journey after he had passed. Now I have experienced pure cremation for the first time i am more than likely using the same company for when it's my time to pass, the staff are really friendly and work to a very high standard”

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Posted 3 months ago

Thank you for such a thoughtful review. It really means a great deal to read that you felt supported, informed and treated with kindness and compassion throughout your dad’s journey. Take care, Pure Team

Posted 3 months ago

“From the very first phone call I made to the return of my loved ones ashes they where just unbelievably kind , caring and professional every step of the way . I can not thank them enough .”

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Posted 3 months ago

Thank you for your wonderful review. It’s really wonderful to read that you felt supported from the first phone call through to the return of your loved one’s ashes, and that the kindness and professionalism of the team made a difference to you. All the best, Pure Team

Posted 3 months ago

Pure Cremation is rated 4.8 based on 7,157 reviews