Pure Cremation Reviews

Name: Pure Cremation
Address: Charlton Park Crematorium Charlton Down, Charlton Park Crematorium Charlton Down, Hampshire
Rating: 4.84

4.8 Rating 6,337 Reviews

96 %

of reviewers recommend Pure Cremation

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Phone:

0800 033 7737

Email:

info@purecremation.co.uk

Location:

Charlton Park Crematorium Charlton Down,
Charlton Park Crematorium Charlton Down
Hampshire
SP11 0TA

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Pure Cremation 5 star review on 16th February 2026

137

Anonymous

Anonymous // 01/01/2019

Filter: Rated 4 None 5 Stars 4 Stars 3 Stars 2 Stars 1 Stars Helpful

“After the passing of my late father pure cremation,s collected him from our home , took his body to there chapel of rest which is in Andover, a-bit too far away , we felt as we presumed he would be nearer home , we thought the service was ok but as it was the first creamation we had every known some family members struggled with the no funeral but over all everything carried out as my mother expect so thank you 🙏”

Helpful Report

Posted 4 years ago

Thank you for your comments, Teresa. We strive to ensure that every family full understands who and where we care for their loved ones so that they can make informed decisions. I will review our materials and communication to see whether we can make things any clearer. It has been an honour to look after your father and I hope that having his ashes safely returned has brought you and your mother comfort.

Posted 4 years ago

“I found lack of communication, and also my husband's ashes were not returned within twenty one days as stated so disappointed with that . Gentleman to returned the ashes was very kind .”

Helpful Report

Posted 4 years ago

Dear Mrs Jones, I am sorry to hear that you did not receive the level of communication that you needed during the administration of your husband's arrangements, and I will look into this. We have recruited additional staff so that we can consistently achieve our promised 21-day timescale for the return of loved ones' ashes and I am pleased that this sensitive element of our service was performed with the kindness we all expect. I hope that having your husband home has brought you comfort. Yours sincerely Catherine Powell

Posted 4 years ago

“Whilst the overall purpose was served and staff tried to be helpful, there were a number of challenges . The service could be improved by notifying when the cremation is to actually take place and to ensuring that deadlines are met without the need for customers to remind the service.”

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Posted 4 years ago

“I'm very impressed by the service. Quick and easy. Once cremation is done the ashes are delivered by hand.”

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Posted 4 years ago

“Excellent collection (despite delay from Drs and Medical authorities - not Pure) and kept up to date. Only jiggle would be error in return date due to contractors making errors BUT this was sorted quickly and promptly by Pure. Delivery was prompt and driver was so polite and wonderful. Overall a great experience making things smoother during a rough time.”

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Posted 4 years ago

“All in all I would definitely recommend Pure Cremation. We had some difficulties, through no fault of PC, but my dad's body had to be transported back nearly 100 miles for a post mortem and then they collected his body again when all was done. No extra charge to us for this extra 200 miles. I was very impressed by their professionalism on this. We were phoned and promised his ashes on one day, but for some reason that was done by someone who shouldn't have organised it and so we received them 2 days later. At the end of the day it was a mistake that PC apologised massively for. The package of ashes is lovely and the personal deliverers of them were very caring. Definitely would recommend the company.”

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Posted 4 years ago

“All staff friendly and helpful and considerate. Only 4 stars as long wait on phone to be answered, but I am sure that has been addressed by now, as we discussed. My wishes were accepted and all carried out without fuss and to the letter. It is liberating to be able to deal with my husband's remains the way we had chosen in a respectful manner rather than needing to go the traditional route which would have been difficult as some family unable to attend.”

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Posted 4 years ago

“Although the collection of Dad was slow it wasn’t down to Pure Cremation, once he was in their protection things moved along very fast and we could welcome Dad home hand delivered. Fantastic service.”

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Posted 4 years ago

“I had to wait for 27days for my wife's ashes, but pure cremation says they will be returned within 21 and I had to ring to remind them.”

Helpful Report

Posted 4 years ago

Dear Mr Gilmore, I am sorry that it took longer than we promise to return your wife's ashes, and that you did not receive the expected, proactive communication about this. While we are very proud of the positive comments we usually receive about our communication, please be assured that we will examine the arrangements carefully to see what lessons we can learn and want to thank you for the 4 stars that you have awarded us. Yours sincerely Catherine Powell

Posted 4 years ago

“They were absolutely great all the way through, the reason only 4 stars is my local hospital rang me up to say that my late mothers paperwork had been left behind after her collection by Pure cremation, an oversight i know, but not a phone call that you would want or expect.”

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Posted 4 years ago

“Great and respectful service. The team were always helpful when I rang in with questions. I would recommend this service. My only reason for a 4* rating is I would have like to be kept a little more update. I found I was the one ringing in, in the beginning. Apart from this minor criticism Pure Cremation was great. Best wishes Mrs Cousins”

Helpful Report

Posted 4 years ago

Dear Bronwen, thank you for the positive comments and for letting us know what we can do to improve. I am pleased to hear that your questions were handled well. We agree that it would be good to increase our contact with the bereaved, particularly in those first few days after being instructed. Our dedicated people are very good at progressing the arrangements within the promised timescales, and we are recruiting more of them to offer more frequent contact with the bereaved for their support and reassurance, even as the number of families turning to us continues to grow. Stay safe. Catherine Powell

Posted 4 years ago

“Was easy less fuss, and cheap.”

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Posted 4 years ago

“Everything went like clockwork from start to finish . Very polite staff . Our relatives ashes were delivered to us on time and with empathy. However I do feel that there was a lack of communication on the time line of the cremation procedure . I had to ring yourselves to confirm cremation date and delivery of ashes date . Also beautiful box but no explanation of what the pressed tablet is on the box . Is it part of the ashes ?”

Helpful Report

Posted 4 years ago

Dear Pamela, thank you for your comments. While I can see that a provisional date was given during the initial call and confirmed two working days beforehand, in line with our usual management of each person's arrangements, we are looking at how to increase our contact with the bereaved to reassure and support them further. We are delighted that you like the biodegradable urn that we use, which should have been delivered with a Thank You card that explains that the ceramic disc. This disc bears your loved one's unique cremation number and has accompanied them through the cremation process as an extra, tangible confirmation of identity in addition to our excellent systems. Kind regards, Catherine Powell

Posted 4 years ago

“I chosen pure cremations ltd as it was my father's wishes for a no funeral services to be done and was not my wishes . But seemed like the perfect way he would of like to have gone . As my father's death was unexpected..I contacted pure cremations and everything was done in a very professional way , and very understanding from start to finish ...I highly recommend this company if this is your loved ones wishes .....thankyou pure cremations...”

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Posted 4 years ago

“Patient helpful people, had a good knowledge of procedures and guided me through a difficult time, everything happened as per script which allowed me to move on.”

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Posted 4 years ago

“It was my Dad's decision to have his cremation with Pure Cremation. The service was brilliant and very affordable. Only thing missing was the communication and any call made was from me. I honestly think a curtesy call the day following cremation would be very welcomed. I had to call a few times to get answers. The ashes container is beautiful and I love that the token is a keepsake.”

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Posted 4 years ago

“All in all quite pleased with the service from beginning to end despite many phone calls due to some teething problems”

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Posted 4 years ago

“2 little quibbles. I informed someone on the out of hours number of my father's death. They said someone would phone me back that day but no one did, it took 2 days by which point my dad's body had already been collected and was with them. I think it would have been nice to know when they were collecting my dad. Secondly they sent the invoice and I paid it that day, however there was a mix up and they couldn't find my payment straight away. An added stress at an already stressful time. I do understand mix ups happen though. Other than this their communication was brilliant with emails and phonecalls informing me of each step. The process was very easy. I have my mums and my own future cremations booked through them and I have no concerns about that. Thank you pure cremation for your service.”

Helpful Report

Posted 4 years ago

Dear Emma, thank you for your frank feedback, which is very helpful. We are in the process of strengthening our accounts and customer care teams to ensure we always deliver excellent care at every stage, and I am sorry that our initial communication did not meet our usual standards. It is good to hear that the team's subsequent care has given you the confidence to use Pure Cremation in the future (hopefully many years from now). Kind regards, Catherine Powell

Posted 4 years ago

“I found pure cremation very good and would recommend them.”

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Posted 4 years ago

Thank you for this lovely comment, it is appreciated.

Posted 4 years ago

“easy to sign up and very easy to sort out my mams cremation . and at a fraction of the price of a normal funeral service .”

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Posted 4 years ago

It is good to hear that we have helped to make a difficult time a little easier for you, Elaine. Thank you for this review. Kind regards Catherine Powell

Posted 4 years ago

Pure Cremation is rated 4.8 based on 6,337 reviews