Pure Cremation Reviews

Name: Pure Cremation
Address: Charlton Park Crematorium Charlton Down, Charlton Park Crematorium Charlton Down, Hampshire
Rating: 4.83

4.8 Rating 6,406 Reviews

96 %

of reviewers recommend Pure Cremation

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Phone:

0800 033 7737

Email:

info@purecremation.co.uk

Location:

Charlton Park Crematorium Charlton Down,
Charlton Park Crematorium Charlton Down
Hampshire
SP11 0TA

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Pure Cremation 5 star review on 22nd February 2026

139

Anonymous

Anonymous // 01/01/2019

Filter: Rated 4 None 5 Stars 4 Stars 3 Stars 2 Stars 1 Stars Helpful

“The initial contact was good as was the recepionist when I collected the ashes. The contact was good until the day before the commital. After the cremation nothing. From 19 August until 15 September nothing. As I wanted to take the ashes away with me at the end of this month, I rang you asking if I could collect them. I was told I could and collected tham on 16 September. Because I thought the ashes would be delivered to my home, I was expecting a call to say the ashes were coming. To wait nearly four weeks and still no contact was a little dissapointing. The recommendation below would depend on the circumstances of the friend.”

Helpful Report

Posted 5 months ago

Thank you for sharing your feedback with us. We are pleased to hear that your initial contact with our team was positive, especially when you collected your loved one's ashes. However, we are concerned by your feedback regarding the communication after the committal, and we’ll be looking into what happened. We will thoroughly review the details of the arrangements and a member of our team will be in touch with you directly. If there is anything we can support with in the meantime, please don't hesitate to contact us on 0800 033 7737. Best wishes, Pure Cremation Team

Posted 5 months ago

“All went well apart from I didn’t get a notification when they collected mum from the hospital But all good”

Helpful Report

Posted 6 months ago

Thank you for taking the time to share your feedback with us. We're pleased you were satisfied with the service provided overall but we will look into why you didn't receive a call to confirm mum was safely in our care. We understand these moments are important to provide reassurance and we will look into why this didn't happen as expected. Best wishes, Pure Cremation Team

Posted 5 months ago

“The whole process was very good the lady who brought the ashes home was very pleasant smartly dressed and professional. The container the ashes came in is very acceptable and eco friendly. It was very nice that a tree has also been planted in my dad's name. Thank you.”

Helpful Report

Posted 6 months ago

Thank you for your kind words, Monique. We’re delighted to know that our team provided a pleasant and professional experience for you during this time. It’s heartwarming to hear that the eco-friendly container and the tree planted in your dad's name resonated with you. We appreciate your thoughtful feedback and support. Kind Regards, Pure Cremation Team

Posted 6 months ago

“My uncle passed away on 19th July 2025. Prior to his death my uncle rrequested a Pure Cremation funeral. I contacted Pure Cremation and the customer service reprsentative I spoke to was excellent, she was sympathic and provided me with information. The process was explained and I received regular updates. I even arranged to have my aunties ashes to be scattered in the garden of remberance with my uncles ashes. I would recommend Pure Cremation. Thanks to Pure Cremation for their help/ support at this difficult time.”

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Posted 6 months ago

Thank you for your kind review, Matthew. We’re truly honoured to have been able to assist you and your family during such a difficult time. It's wonderful to hear that our team provided you with the support and information you needed. We appreciate your recommendation. Kind Regards, Pure Cremation Team

Posted 6 months ago

“Very helpfull an an inform u on every sort of the way”

Helpful Report

Posted 6 months ago

Thank you for your review, Nicola. We're glad to hear that you found our team helpful. Your feedback is important to us, and we're here to support you every step of the way. Kind Regards, Pure Cremation Team

Posted 6 months ago

“I would have had the best review but we got told after my dad passed away that they couldn’t come and collect my dad as needed a post mortem so was left for 5 hours trying to find another funeral place to come and take my dad to rest to then find out pure cremation could have been there to collect my dad”

Helpful Report

Posted 6 months ago

Thank you for taking the time to leave a review. We are concerned to hear of your experience. A senior manager will review the arrangements in detail and will be in contact directly. If there's anything else we can assist you with in the meantime, please don't hesitate to contact us on 0800 033 7737. Kindest regards, Pure Cremation Team

Posted 6 months ago

“My Wife Linda wanted this service, and although this is the toughest time of my life, l was pleased with the service I received.”

Helpful Report

Posted 6 months ago

Hi Alec, Thank you for your heartfelt review. We understand how difficult this time is for you and it means a lot to know that we were able to provide the support you needed. Kind regards, Pure Cremation Team

Posted 6 months ago

“It took some time for the commital to take place but I am not sure where the fault lay. However, I was most impressed by the level of service received in arranging a cremation. A lady called Christine was most helpful and the ashes were delivered to me in the timeframe stated. I have recommended Pure Cremation since to many people.”

Helpful Report

Posted 7 months ago

Thank you for taking the time to leave a review. We really appreciate your kind feedback about the support provided by Christine and the timely return of the ashes. However, we're sorry to learn that the committal took longer than expected to take place. We will look into the arrangements more closely to better understand your feedback, and any insights will be shared with the relevant team. Kindest regards, Pure Cremation Team

Posted 7 months ago

“Pure cremation handled everything with my mum’s passing with dignity and respect. From collecting mum to delivering the ashes. The was a delay between of a few weeks prior to committal. Overall a good positive experience that made things easier during bereavement. Thank You”

Helpful Report

Posted 7 months ago

Thank you so much for your kind words and for sharing your experience. We're really pleased that you felt your mum was treated with dignity and respect throughout. We also appreciate your feedback about the time frame for the committal. We’ll look into this and pass on any feedback to the relevant team. Kindest regards, Pure Cremation Team

Posted 7 months ago

“Staff very kind & polite,kept me updated as events were happening.I felt as though there was a long wait for actual cremation to take place but obviously time slots are given by crematorium.I received my husbands ashes exactly 6 weeks after he passed away the lady that brought them was also extremely nice.The only thing that I really do not like is the container that my husbands ashes were returned in but unless you choose something yourself this is what you get.”

Helpful Report

Posted 7 months ago

Thank you for sharing this valuable feedback with us. It's good to know that you felt supported and informed at every step. We also appreciate your feedback regarding the urn that we provide. We will take this on board as we continue to look at ways we can improve the service we provide. All the best, Pure Cremation Team

Posted 7 months ago

“I had mixed feelings about how this would work. When my mum passed away the team were very efficient and Abbey was my contact. Abbey was helpful and informative. The whole process was efficent and as my mum wanted. The only thing I found difficult was not knowing the time my my mum was cremated as I would have liked to have known this.”

Helpful Report

Posted 7 months ago

Thank you for sharing your experience and your kind words about Abbey and the team. We’re really pleased to know that everything was handled as your mum had wished. We also appreciate your feedback about not knowing the time of the cremation. We will take this on board as we continue to review and improve the service we offer. Best wishes, Pure Cremation Team

Posted 7 months ago

“Friendly person when I made the call to arrange a cremation, a plan wasn't in place as the death wasn't expected. I was kept informed of timeliness. Ashes delivered back on a date that was convenient to me. Driver was very nice”

Helpful Report

Posted 7 months ago

Thank you so much for sharing your experience. We really appreciate your kind words about the care and support you received throughout. All the best, Pure Cremation Team

Posted 7 months ago

“Found dealing with them very easy and the people who collected my Mum and delivered her ashes very respectful. The only criticism I have that I would be told the date Mum’s ashes would be delivered by a phone call, this did not happen all I got was a email the night before and a tracking email on the day, this is makes it feel like an Amazon parcel not a loved one. I did get a phone call when they were in their way however. Also never received the gift card unless it arrived at my mothers address after it was vacated”

Helpful Report

Posted 8 months ago

Thank you for taking the time to share your experience with us. We understand how important and sensitive this part of the journey is for families and can see that, during a call on the 29th April, we spoke with you and confirmed the date your mother's ashes would be returned home to you. So that we can ensure we have fully addressed your concerns, and to provide further clarification around the gift card your mother was entitled to, a member of the team will be in contact with you directly. In the meantime, if there’s anything else we can do to assist you, please don’t hesitate to contact us at customercare@purecremation.co.uk or call us on 0800 033 7737. We’re here to help and ensure your concerns are addressed. Kind regards, Pure Cremation Team

Posted 7 months ago

“The process of arranging my wife's cremation was straightforward and stress free. However, this was clouded by being contacted one month later by a phone call informing me that I had not been charged for the private ambulance that collected my wife from home. I needed to pay a further sum of £254 approx to complete the service provided. At the time of the phone call I was very distressed and simply paid over the phone. Now, over five weeks later I feel that things could have been handled with a little more empathy. I appreciate that errors do happen but I merely state that this incident did leave me feeling let down by an otherwise perfect service.”

Helpful Report

Posted 8 months ago

Thank you for taking the time to share your experience with us. We’re so pleased that you found the arrangement process straightforward and stress-free. Your feedback regarding the contact you received afterwards is genuinely appreciated, and we're sorry this left you feeling let down. A senior manager is currently reviewing what happened and will be in touch with you directly as soon as possible. If there's anything else we can do in the meantime, please don't hesitate to contact us at customercare@purecremation.co.uk or call us on 0800 033 7737. Kind regards, Pure Cremation Team

Posted 8 months ago

“The service provided by Pure Cremation has been of excellent quality , kindness and effciency with the slight exception of our initial engagement where on two occassions the information previously provided couldnt be located and we had to reprovide . That said everything else was handled with great respect, sympathy and business like effectiveness. We are very satisfied with the service provided and will be happy to reccommend Pure Cremation to anyone.”

Helpful Report

Posted 8 months ago

Thank you so much for your lovely and thoughtful feedback. We’re truly pleased to know that you felt supported with kindness, respect and we’re grateful for your recommendation. We're disappointed to learn about the need to resubmit paperwork. This isn’t the experience we aim to provide, and we’ll be looking into what went wrong. A member of our team will be in touch to discuss this with you directly, as your feedback is crucial in helping us improve. If there is anything we can do in the meantime, please feel free to contact us on 0800 033 7737. Best wishes, Pure Cremation Team

Posted 8 months ago

“Buying the cremation was easy and efficient. The member of staff was very pleasant and had an appropriate tone. Everything was made clear to me. On the day of the bereavement when I contacted Pure Cremation, that’s when I took issue with their provision. The member of staff asked me if I was alright: I thought that was inappropriate. I was sent a form to fill in with electronic signatures. When I returned it, I was then told it had to be live signatures and they needed to change the template. I had to do it all again and scan in the relevant pages. At such a sensitive time that’s not acceptable. It was also not acceptable not to be told this when the form was first sent. I asked the member of staff if there was anything else I needed to do as I was clueless. I was assured that was all. Three days later when I saw the solicitor his first question was whether I had contacted the registrar: I had not because of what Pure Cremation had told me and I had noticed a section on the registrar on their form. I should have been told to contact the registrar. There are staff training issues here. Thereafter, the service I received was good and professional. Staff were very helpful when I contacted them and kept me informed. The man who delivered the ashes was very pleasant, though the container looked like a cereal packet: I would have preferred an urn shape.”

Helpful Report

Posted 8 months ago

Thank you for taking the time to share your experience. We are very sorry to learn that some aspects of our service did not meet your expectations at such a sensitive time. Your feedback has been shared with our senior team, and a senior manager is now reviewing the details of your experience in full. They will be in touch with you directly to respond to the concerns you’ve raised. In the meantime, if there’s anything we can do to support you further, please don’t hesitate to call us on 0800 033 7737. Thank you again for bringing this to our attention. Kindest regards, Pure Cremation Team

Posted 8 months ago

“The service was very good with one exception the initial contact on the night my husband died I found the caller very unsympathetic and asked a lot of questions which could be asked later but the rest was very good”

Helpful Report

Posted 8 months ago

Thank you for taking the time to leave a review. We're truly sorry to learn that your initial call with us did not meet your expectations. A senior manager will be reviewing the arrangements and they will get in touch with you as soon as possible. If there is anything we can do in the meantime, please don't hesitate to contact us on 0800 033 7737. Kindest regards, Pure Cremation Team

Posted 8 months ago

“Easy to book in when Mum passed, process nice and simple. Phoned by a personal contact, which was fine, but I never spoke to him again. Took longer than I expected, but that's just modern Britain for you. I had to call them to check when they had collected, rather than them calling me, which was what they said they'd do. Very good service other than that.”

Helpful Report

Posted 8 months ago

Thank you for taking the time to share your experience with us. It's good to know you were happy with the service overall. We really appreciate your feedback about the communication from our team. Your feedback is very important, and we truly value you bringing these points to our attention. A senior member of our team is currently looking into your feedback and will be in touch with you directly as soon as possible. If there’s anything else we can do to support you in the meantime, please feel free to call us on 0800 033 7737. Kindest regards, Pure Cremation Team

Posted 8 months ago

“Everything happened as they promised. Simple, straightforward but always with care and respect.”

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Posted 8 months ago

Thank you for your wonderful review. We're so glad to hear that everything went as promised and that you felt cared for throughout the process. Your feedback means a lot to us. Kindest regards, Pure Cremation Team

Posted 8 months ago

“As a family, we found Pure Cremations to be very professional, and considerate. Communication was very good and the staff were really helpful, everything was taken out of our hands, which is what you need at a time of loss. When the ashes were delivered pure cremations were very compassionate towards my mum as she was on her own. I would recommend them 100%.”

Helpful Report

Posted 8 months ago

Thank you for your thoughtful review. We're truly glad to hear that our team's professionalism and communication made a difficult time a bit easier for you and your family. All the best, Pure Cremation Team

Posted 8 months ago

Pure Cremation is rated 4.8 based on 6,406 reviews