Pure Cremation Reviews

Name: Pure Cremation
Address: Charlton Park Crematorium Charlton Down, Charlton Park Crematorium Charlton Down, Hampshire
Rating: 4.84

4.8 Rating 6,336 Reviews

96 %

of reviewers recommend Pure Cremation

Company Reviews

Metrics

Info

Visit Website

Phone:

0800 033 7737

Email:

info@purecremation.co.uk

Location:

Charlton Park Crematorium Charlton Down,
Charlton Park Crematorium Charlton Down
Hampshire
SP11 0TA

Write Your review

Tell us how Pure Cremation made you happy

Help future customers by talking about customer service, price, delivery, returns & refunds.

Minimum 10 characters

Would you like to add a photos or videos?

Strengthen your review by uploading photos & videos.

Drag files here or browse

(Supported files: jpg, png, mpeg, ogg, mp4 & webm)

What's your name?

Leave this blank if you'd like to publish your review anonymously.

(Optional)

Whats your email?

We need your email address to verify that your review is genuine

Please note that we may share your email with the company to verify your order.

Pure Cremation 5 star review on 16th February 2026

137

Anonymous

Anonymous // 01/01/2019

Filter: Rated 4 None 5 Stars 4 Stars 3 Stars 2 Stars 1 Stars Helpful

“The service was very good, before the cremation I was contacted and kept informed. The only reason I have given them 4 stars is that I feel even though they gave me a date for the cremation it would have been nice to be informed that the cremation had if fact taken place as planned. Otherwise the service i received was very good.”

Helpful Report

Posted 4 years ago

“Hi there everyone, Thanks for organising everything just the way Margaret wanted it. I know it wasn't what her friends wanted but it was exactly as she chose. Thanks for doing everything so well and promptly. Well done, Stewart.”

Helpful Report

Posted 4 years ago

“Initially i had a very upsetting response when they were informed of my partners decease . Following on they followed up with excellent customer services. i will use them for myself, however they need to review how they deal with cases where the coroner is involved which means they cannot remove body. They need to be more proactive in helping source a local undertaker ro remove body on their behalf. in my case the ambulance crew eventuality did this for me. This happened on a Saturday . they then contacted me on the Monday and from then on service was expellant”

Helpful Report

Posted 4 years ago

“Thanks Ashley and co. Few hickups at the start but caring service to the end. Thanks to Paul for delivering the ashes.”

Helpful Report

Posted 4 years ago

“Everything was dealt with very efficiently and with compassion. The cremation took place when scheduled and the ashes returned promptly.”

Helpful Report

Posted 4 years ago

“A very dignified and professional service.”

Helpful Report

Posted 4 years ago

“I phoned on the Sunday morning when he died and spoke to a member of Pure cremation staff. The Paramedics spoke to them as well. So I was surprised that when I phoned during the next week to update Pure Cremations I was told that they had not registered his death on the day I phoned. After that the service from Rebecca has been very good.”

Helpful Report

Posted 4 years ago

“The staff were all very understanding but also professional, everything went smoothly apart from I had to phone twice to find out where my mums ashes were as no one contacted me. The staff were very apologetic about this and resolved the issue quickly.”

Helpful Report

Posted 4 years ago

Thank you for your positive comments and for raising the issue you encountered. While this is very unusual it is an opportunity for us to check our communication and other processes to see what happened and how to prevent this in the future. With kind regards, Catherine Powell

Posted 4 years ago

“Only thing that let it down was the lack of communication. People said they'd ring back but never did and was holding for long period. More staff needed to handle call volume.”

Helpful Report

Posted 4 years ago

Dear Jane, We always want to keep our promises and I can see from the notes that a number of attempts to reach you by telephone were unsuccessful but voicemails were left. That said, we will review things to see whether we could have responded more quickly, and we thank you for the 4 stars that you have awarded. With kindest regards, Catherine Powell

Posted 4 years ago

“In terms of a funeral process that is straight forward, we cannot fault Pure Cremation. The process is simple and easy to navigate. However, as friendly and caring as the staff were, we found we had to do a lot of chasing; we were not always kept informed at the stages we were told we would be which was stressful and concerning, however when we rang, what we were told would happen, had happened, and the information was forthcoming. It was just a shame we had to chase for it, rather than it being offered to us.”

Helpful Report

Posted 4 years ago

Dear Rosemary, thank you for your review. Based on your feedback I will be looking at the communication and whether we need to make any amends to the content and timing of our contacts with families. With kindest regards, Catherine Powell

Posted 4 years ago

“Very good service, unfortunately they have to be contacted during working hours (unless a death at home), which on a bank holiday weekend was 4 days later. The chap who delivered the ashes to my home was excellent, respectful and informative.”

Helpful Report

Posted 4 years ago

Dear Michael, Thank you for your positive comments and 4 stars. I am sorry that you felt unable to contact us the moment that you needed to. Our customer care team is certainly available day and night, throughout the year to receive instructions. I will now look at whether we can make this clearer. Kind regards, Catherine Powell

Posted 4 years ago

“Excellent service from start to finish. Courteous and respectful. Very pleased with the whole service from Pure cremations. Would recommend.”

Helpful Report

Posted 4 years ago

Thank you for this review, David. It is greatly appreciated by the whole team. With kind regards, Catherine Powell

Posted 4 years ago

“Overall a good experience with Pure Cremation. First time used the company or this process and worked well.”

Helpful Report

Posted 4 years ago

“Overall giving the reason for contacting Pure Cremation the experience was very good, very easy to deal with. The ashes were returned to us by a very polite gentleman and each person that I spoke to on the phone was very helpful and understanding of the situation.”

Helpful Report

Posted 4 years ago

Dear Michael, thank you for these kind words which are greatly appreciated by the whole team. With kindest regards, Catherine Powell

Posted 4 years ago

“The men who collected my husband’s body were respectful not only to us but to my husband. When the ashes were returned to me the gentleman was respectful again. He even told me how to scatter the ashes without them blowing back in my face.”

Helpful Report

Posted 4 years ago

Dear Linda, thank you for taking the time to share your experience of our care as this will reassure others. Stay safe. Kind regards, Catherine Powell

Posted 4 years ago

“I am very impressed how smoothly and efficiently my late husband cremation went. I realise how difficult for you to give a timing on his cremation but it would have been nice to have known whether it was AM or PM because I spent a very unsettled 24 hours wondering.”

Pure Cremation 4 star review on 20th April 2021

Helpful Report

Posted 4 years ago

Dear Janet, thank you for sharing this lovely image, and for your positive comments. I am sorry to hear that you felt unsettled without a specific cremation time to focus on. I know the team will have explained why we do not know this information in advance. I hope that the return of your husband's ashes has brought a measure of comfort. With kindest regards, Catherine Powell

Posted 4 years ago

“I was very pleased overall, no hidden extras and when the ashes were delivered they were done with respect and a smart delivery driver and clean and smart vehicle. The only confusion was the date of cremation and delivery date of the ashes which I thought was the same day. It’s just this that needs to be made more clearly to family concerned, overall excellent”

Helpful Report

Posted 4 years ago

Dear Mary, thank you for these positive comments and helpful feedback. It has been a privilege to look after you and your loved one. With kind regards Catherine Powell

Posted 4 years ago

“A thoroughly professional service. My only criticism being the biodegradeable "box" my wife's ashes came back in. I expected something substantially classier.”

Pure Cremation 4 star review on 24th March 2021

Helpful Report

Posted 4 years ago

Dear Mr Mountifield, thank you for your kind comment about the care received. While I would not presume to argue with your personal reaction to the ashes container I would like to say that many crematoria present ashes in a very basic cardboard box and we considered carefully how to improve on this. The biodegradable cellulose box has been carefully chosen to accommodate our unique ceramic identification disc, with wrapper designs that we have selected and ergonomics that make it easy to either transfer the ashes into an urn of your choice or scatter effortlessly. As this will always be a matter of personal taste I have added an image for other readers to see the kind of container we use and evaluate it for themselves. Kind regards, Catherine Powell

Posted 4 years ago

“Provided a good service and kept me up to date with proceedings. The delivery of the ashes was considerate and comfortable. I would definitely recommend them to anyone needing this sort of service.”

Helpful Report

Posted 4 years ago

Thank you for this lovely review. It means so much to the whole team. Kind regards, Catherine Powell

Posted 4 years ago

“Efficient, empathetic service. I chose an unattended cremation for my mum due to covid restrictions limiting funerals and wakes and plan to hold an informal personalised family memorial when restrictions are lifted. Thank you”

Helpful Report

Posted 4 years ago

Thank you for sharing your experience, Debbie. We hope that you can hold your memorial very soon. Kind regards, Catherine Powell

Posted 4 years ago

Pure Cremation is rated 4.8 based on 6,336 reviews