Gruum Reviews

Name: Gruum
Rating: 4.72

4.7 Rating 25,287 Reviews

93 %

of reviewers recommend Gruum

4.7

Based on 25,287 reviews

Shipping & Delivery
Delivery Methods	Postal Service, Courier
Average Delivery Time	Next Day
On-time Delivery	98%
Accurate And Undamaged Orders	97%
Customer Service
Communication Channels	Email, Live Chat, Telephone
Queries Resolved In	Under An Hour
Customer Service	4.6 out of 5

About Gruum:

grüum is a young British brand that’s
on a mission to make skin, hair and self
care products that are kind to you, and
the world we share.

We’re passionate about creating effective, affordable, planet friendly personal care for everyone. Naturally.

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Julia Whitwam

Una Griffiths

Barbara Ritchie

Mrs Deborah Parish

Gruum 5 star review on 7th February 2026

Oluwabusayo Oluwafunke Oyebode

318

Anonymous

Anonymous // 01/01/2019

Sort by: Most Recent Most Recent Highest Rated Filter: None None 5 Stars 4 Stars 3 Stars 2 Stars 1 Stars Helpful

“I’ve been really impressed with the”Gruum”cosmetics line. The products feel beautifully made and very gentle on the skin. What I loved the most, however, is their lip oil – it’s incredibly nourishing, not sticky at all and leaves the lips looking soft and glossy. It’s quickly become a staple in my handbag.”

Helpful Report

Posted 1 month ago

Hi Arina, Thank you for your review. We’re really glad to hear you’ve been impressed with our products and that the lip oil has become a favourite for you. We’re sorry to see the 1‑star rating, though — if there’s anything that didn’t go quite right or anything we can help with, please let us know. You can reach us anytime at support@gruum.com. We’d be happy to assist. Kind regards, Gruum team

Posted 1 month ago

“Discovered the lavender Gruum via a friend giving me a gift from there. Slowly i have purchased more and more products. None have disappointed. So much so, I now gift to friends. The youth skin serum has changed my skin texture and appearance big time, along with prickly pear oil. Absolute god send. The lavender roller ball pulse point is also a staple. Such a peaceful sleep. Even hubby uses it. Please give Gruum a chance. Their ethos is also worth thinking about too.”

Helpful Report

Posted 1 month ago

Hi Janice, Thank you for your wonderful review! We’re thrilled to hear that our lavender range and the youth skin serum, prickly pear oil, and lavender roller ball have become staples for you—and that they’ve helped with sleep and skin texture. It’s lovely to know you’re sharing Gruum with friends too. We appreciate your support and are glad our ethos resonates with you. Kind regards, Team Gruum

Posted 1 month ago

“I’ve purchased body soaps before and this is what I ordered again. I’ve used a suncream too and I’ve been pleased with my purchases. I’d recommend and it’s nice to use more natural products.”

Helpful Report

Posted 1 month ago

Hi there, Thank you for your lovely review! We’re happy to know you’re enjoying our body soaps and sun cream, and that you’re happy with choosing more natural products. Kind regards, Team Gruum

Posted 1 month ago

“Great products excellent price super service”

Helpful Report

Posted 1 month ago

Hi Rebecca, Thank you so much for your amazing review and the 5 stars! We are so pleased to hear you are enjoying your products! Warm regards Mikaela-Team grüum

Posted 1 month ago

“I really love Gruum products. My favourite is the charcoal and lemongrass soap which really helps my rosacea.”

Helpful Report

Posted 1 month ago

Hi Bonnie, Thank you for your lovely review! We’re thrilled to hear the lemongrass soap helps with rosacea. Kind regards, Team Gruum

Posted 1 month ago

“I'm interested in room fragrances / candles rather than skincare and beauty. I have found the ideal scent from the £18 intro offer and now wait for the sale time to purchase the candle scent I love - long lasting and house filling Spicy Naranja. Thank you for restoring my faith in house fragrance From Clare Devon”

Helpful Report

Posted 1 month ago

Hi Clare, Thank you for your review! We’re thrilled you’ve found your ideal scent with our intro offer and that our house fragrances have restored your faith. If you need any help or recommendations for future purchases, just let us know. Kind regards, Team Gruum

Posted 1 month ago

“Received my hair serum in good time, I can't review the product as I brought it for my daughter but she said she happy with it.”

Helpful Report

Posted 1 month ago

Hi there, Thanks for your review! We’re glad the delivery was timely and your daughter is happy with the serum. If you need anything else, just let us know. Kind regards, Team Gruum

Posted 1 month ago

“I really like all the mists, so calming and relaxing. Makes me feel like im in a lavander fields. I really liked the bath oil as well, very nourishing”

Helpful Report

Posted 1 month ago

“The candles were gorgeous, no black soot off them and the smell lasted for ages, lovely”

Helpful Report

Posted 1 month ago

Hi Maria, Thank you for your lovely review! We’re thrilled to hear the candles performed beautifully. Kind regards, Team Gruum

Posted 1 month ago

“The product is great, good quality and delivery. Will definitely be getting more from gruum again.”

Helpful Report

Posted 1 month ago

Hi there, Thank you for your review! We’re delighted you’re happy with the product, quality, and delivery, and we look forward to having you back for more from Gruum. Kind regards, Team Gruum

Posted 1 month ago

“I have been using gruum for years now and love there products- trying to get to a point where most my skin and hair care is from them! I have reccomened the body oil to so many friends and they all love it!”

Helpful Report

Posted 1 month ago

Hi Bessie, Thank you for your lovely review! We’re so pleased you’ve been with Gruum for years and that you love the body oil enough to recommend it to friends. We really appreciate your support and look forward to continuing to bring you great skin and hair care. Kind regards, Team Gruum

Posted 1 month ago

“I purchased some Home Fragrance and Diffusers. I am so impressed with the quality of these products and so many visitors toy home have commented on the fragrance. The website is easy to navigate and I enjoyed free delivery also. I will purchase from Grüum again.”

Helpful Report

Posted 1 month ago

Hi Orla, Thank you for your lovely review! We’re so pleased to hear you’re impressed with our Home Fragrance and Diffusers, and it’s wonderful that your visitors have noticed the scent too. We’re glad the website was easy to use and that you enjoyed the free delivery. We really appreciate your support and look forward to welcoming you back to grüum! Kind regards, Gruum team

Posted 1 month ago

“I have been using Gruum products for a few years (shampoos, conditioners, soaps, creams) and would say that these are very, very good quality! Creams are not irritating my very sensitive skin, soaps are not drying my dry skin, and shampoos are excellent quality and good for travel! Customer service is responsive and efficient. I am very happy with the products and the service.”

Helpful Report

Posted 1 month ago

Hi Erika, Thank you for your wonderful review! We’re so glad to hear you’ve been enjoying our shampoos, conditioners, soaps, and creams over the years. It’s great to know the creams work well with your sensitive skin, the soaps don’t dry your skin, and the shampoos are perfect for travel. We’re also happy to hear you’ve had a good experience with our customer service. We really appreciate your continued support! Kind regards, Gruum team

Posted 1 month ago

“I have just received the mystery box of products. They all look lovely, especially the little candles. However, unfortunately, a few of the products are gels/oils, which I am not usually keen on, as I prefer creams. Also the lip gloss - salted caramel - is not a flavour I would use. However, I will give these products as gifts. For future it would be helpful if there is an option to state any types of products and flavours/smells I don't like before ordering a mystery box. Thanks”

Helpful Report

Posted 1 month ago

Hi Charlotte, Thank you for your review! We’re really glad you liked the mystery box, especially the candles. We’re sorry that some of the gels/oils and the lip gloss flavour weren’t to your taste, but it’s nice to hear they’ll still make good gifts. Our mystery boxes are designed to be a surprise, so the selection can include a mix of different product types. Sorry if these were not what you were expecting. If there’s anything we can help with, please email us at support@gruum.com and we’ll be happy to assist. Kind regards, Gruum team

Posted 1 month ago

“Love the products, espcially the lip conditioner which score 100/100 on Yuka ♥”

Helpful Report

Posted 1 month ago

Hi there, Thank you so much for your lovely review! We’re thrilled to hear that you’re enjoying our products, and it’s wonderful to know the lip conditioner fulfilled your expectations – that’s exactly what we hoped for. Your kind words mean a great deal to all of us at grüum. Team grüum

Posted 1 month ago

“I discovered Grüum after being given a skincare gift box, and I can honestly say some of those products have become my absolute staples and I've now branched out into the haircare range. The products are lovely and gentle, and my skin has never been so consistently clear and happy!”

Helpful Report

Posted 1 month ago

Hi there, Thank you so much for your lovely review! We’re delighted to hear that your gift box introduction to Grüum has led to some new skincare staples and that you’ve been enjoying our haircare range too. It’s wonderful to know your skin is feeling so clear and happy – that’s exactly what we hope for. Your kind words mean a great deal to all of us at grüum. Team grüum

Posted 1 month ago

“Have recently discovered Gruum products, and have to say, absolutely loving them. The skin care is gorgeous soaks right into my old skin, no more dryness or needing to add more Moisturiser. I also love the dry oil for body, smells amazing, only downside for me is sometimes it pours out too much, and gets a bit messy. Buts that's probably me. Oo and the handcream smells divine.. Go on and try it, you won't be disappointed 😉”

Helpful Report

Posted 1 month ago

Hi Dawn, Thank you so much for your wonderful review! We’re thrilled to hear that you’re loving your Gruum skincare and that it’s keeping your skin nourished and hydrated. It’s great to know the dry oil and hand cream are also favourites, and we really appreciate your feedback about the oil – we’ll take that on board. Your kind words and recommendation mean so much to all of us at grüum. Team grüum

Posted 1 month ago

“I was ordering for my partner so I can't speak about the effectiveness of the products,but certainly I found finding,ordering and recieving them a breeze. I would definitely order from them again.”

Helpful Report

Posted 1 month ago

Hi Paul, Thank you for your review! We’re glad the ordering process was quick and easy for you. We’d love to have you order again! Kind regards, Gruum team

Posted 1 month ago

“Lovely products and ordering very easy. Fast delivery. Would like a leaflet with products please on how to use as type on bottles etc very small and difficult to read even with reading specs.”

Helpful Report

Posted 1 month ago

Hi A Hill, Thank you so much for your kind review! We’re delighted to hear that you’re enjoying our products and that you found ordering easy with fast delivery. We really appreciate your feedback regarding the product information – we understand how tricky the small text can be, and we’ll certainly pass your suggestion about including a leaflet on to our team. Your support means a great deal to all of us at grüum. Team grüum

Posted 1 month ago

“Excellent product. The hair density serum worked wonders on my thinning hair.”

Helpful Report

Posted 1 month ago

Hi Susan, Thank you so much for your lovely review! We’re thrilled to hear that the Hair Density Serum has made such a positive difference for your hair. It’s wonderful to know it’s working so well for you. Your kind words mean a great deal to all of us at grüum. Team grüum

Posted 1 month ago

Gruum is rated 4.7 based on 25,287 reviews