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True Toys Reviews

4.6 Rating 10,938 Reviews
90 %
of reviewers recommend True Toys
4.6
Based on 10,938 reviews
Shipping & Delivery
Delivery Methods
Courier
Average Delivery Time
Next Day
On-time Delivery
Greater than 93%
Accurate And Undamaged Orders
Greater than 88%
Customer Service
Communication Channels
Email, Telephone
Read True Toys Reviews

About True Toys:

We're True Toys, an online toy shop for real families. We've been doing this for 14 years (you might know us better as BargainMax), so toys are something we genuinely know inside out.

We've just grown up a little along the way, mostly because a lot of us became parents too, and that changed how we see everything.

Delivering the true value of play

We bring together the toys families love from the big names like LEGO, Mattel and VTech to exclusive finds you won't get everywhere else, all at honest prices. But we've never believed value is only about what you spend. It's about knowing what to choose and feeling good about that choice, because behind every order is a birthday, a surprise, a milestone or a memory in the making.

Let kids just be kids

More than anything, we believe in the true value of play. Our vision is a simple one: let kids just be kids. The kind of play that fires up imaginations, pulls families together and gives children the space to simply be children. It's what guides the toys we pick and the way we look after every family who shops with us.

Our Values
Everything we do comes back to four things that make us who we are:

Trust
Honest Prices and recommendations you can rely on.

Real
No gimmicks, just genuine choices for real families.

Understanding
We're parents, and big kids ourselves, so we get it.

Energy
Because play should always feel like fun

Visit Website

Phone:

0333 011 0695

Email:

support@truetoys.co.uk

Location:

True Toys,
Devon Mill,
Oldham
Manchester
OL8 4QJ

Great price and really fast delivery
Helpful Report
Posted 10 months ago
Prices may be good but delivery service is terrible. The toy I purchased was sent out for delivery unpackaged and the address label was stuck on the item. I was told after complaining that they are trying to reduce packaging. This is not on their website and should be made available as an option to the customer. Very poor customer service.
Helpful Report
Posted 10 months ago
Hi Alicha, Thank you for your feedback. We understand your frustration. Your comments have been shared with our team to help improve communication and service going forward. An email has been sent to you in order to resolve this matter. Kind regards, Amanda
Posted 10 months ago
Item arrived squashed and damaged.
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Posted 10 months ago
Hi , We’re very sorry to hear about the issue with your order. We’re glad we were able to assist you with a replacement and hope the new item arrived in perfect condition. Thank you for your patience and understanding. Many thanks Amnada
Posted 10 months ago
The produce arrived quickly in good condition.
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Posted 11 months ago
Great prices on toys, great when you are having to buy for birthdays and Christmas as can be really expensive but the value for money really helps. Had lots of toys from here and all been great and exactly as described for cheaper prices than other retailers, thank you
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Posted 11 months ago
I love Bargain max ass I can pay mine up with clear pay every Xmases and they have something for everyone rate it 10/10
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Posted 11 months ago
Really not happy product is broken I would appreciate another one in the next few days as it’s a gift
Helpful Report
Posted 11 months ago
Hi Mrs Graham, Thank you for taking the time to leave your review. I'm sorry to hear that your item is not as expected, this is not the experience we want you to have with us. When you have a moment, please respond to the email we've sent so we can get this resolved swiftly. Many thanks, Londani BargainMax Customer Service Team
Posted 11 months ago
Boxes of toys are all beaten up and torn like they’ve just been thrown around, dropped the pallet unloading and unloading or bought in an locker auction. Either that or the courier isn’t handling parcels correctly and damaging the packaging.
Helpful Report
Posted 11 months ago
Hi Nathan, Thank you for your feedback, and we're really sorry to hear that your order arrived in such poor condition. That’s certainly not the standard we aim to deliver. We understand how disappointing it is to receive items with damaged packaging, especially when they’re intended as gifts. While we do our best to ensure all parcels leave our warehouse in excellent condition, it sounds like something may have gone wrong during transit, and we’ll be raising this with the courier to investigate further. If any of the products inside were damaged or if you’d like to discuss this further, please don’t hesitate to contact our customer service team directly — we’d be happy to help make things right. Thank you again for bringing this to our attention. Your feedback helps us improve both our packaging process and courier partnerships. Best regards, Grace
Posted 11 months ago
Great company
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Posted 11 months ago
Quick delivery, really good prices but unfortunately packaging is not the best, boxes arrived dented due to weak box and no bubble wrap
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Posted 11 months ago
Hi Andrew, Thank you for your review! We're glad to hear you were happy with the quick delivery and pricing. We’re sorry the packaging didn’t meet expectations — your feedback is constructive. We’re currently reviewing our packing materials to ensure items arrive in better condition moving forward. If there was any damage to the contents, please don’t hesitate to contact us so we can assist. Kind regards, Grace
Posted 11 months ago
Lovely little karaoke Grandson loves it
Helpful Report
Posted 11 months ago
Haven’t received parcel yet No response to emails
Helpful Report
Posted 11 months ago
Hi Cat, thank you for your feedback. We’re really sorry to hear you haven’t received your parcel and that you haven’t had a response to your emails — that’s not the level of service we aim to provide. Please accept our sincere apologies for the delay and lack of communication. Could you please get in touch with us again, referencing your order number, so we can urgently look into this and get it resolved for you? We’re here to help and want to make this right as quickly as possible. Regards, Grace
Posted 11 months ago
I've only given Bargain Max 3 stars as my last purchase hasn't arrived yet. It's 2 and a 1/2 weeks late and the tracking has just been updated on Friday to tell me it's coming on MONDAY 15th September, which was last Monday. It's hard to get any help, they tell you too wait, I've put in a report thing today so we will see. This is however the first problem I've had and there toys are fine and some are good prices. I have purchased quite a bit over the years and have been very happy. If my last order hadn't been messed up it would have got 4 stars.
Helpful Report
Posted 11 months ago
Hi Sarah, Thank you for taking the time to leave a review and for being a valued customer over the years. We're very sorry about the delay and the confusion with your tracking updates — we understand how frustrating this must be. We’ve already reached out to you directly to resolve the issue and are working to get this sorted as quickly as possible. We really appreciate your patience and your kind words about our products and pricing. If there's anything further we can do to help, please don't hesitate to let us know. Many thanks, Grace
Posted 11 months ago
Great little bike quick delivery
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Posted 11 months ago
Scam avoid never got my order 😡😡😡
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Posted 11 months ago
Hi Amanda, thank you for your feedback. We’re really sorry to hear that you haven’t received your order — that’s definitely not the experience we want anyone to have. Please reach out to us directly, and we’ll make it right immediately. We take this seriously and want to ensure every customer gets what they paid for. Looking forward to resolving this for you. -Grace
Posted 11 months ago
I can always find presents ,saves me trialling round the shops. Everything is always very well packaged. No complaints at all..
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Posted 11 months ago
Very good toys for very cheap. Will be ordering again
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Posted 11 months ago
Orderd lots of things over the years great prices n great toys
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Posted 11 months ago
Great site but just feel not enough choice for boys toys and stuff 😕
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Posted 11 months ago
Hi Corinne, Thanks for your feedback! We're glad you liked the site, and we hear you on the selection for boys' toys. We're always working to expand our range and really appreciate suggestions like yours. We're growing our collection, and your feedback helps guide us. Kind regards, Grace
Posted 11 months ago
quick delivery would highly recommend
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Posted 11 months ago
True Toys is rated 4.6 based on 10,938 reviews