Name: Social Cat
Rating: 4.74

“It's a great idea but in practice wasn't very useful. Most matches either didn't reply, or did reply, but then said they only post for pay. The vast majority of matches appeared to have fake users. All in all it's difficult to say the month of use was worthwhile.”

Helpful Report

Posted 1 year ago

Hi Leo, This is Stefan from Social Cat; thanks for sharing this. We agree with you that there is more work to be done on the engagement of our platform (the matches that are not replying, sometimes), and our team is looking for ways to boost engagement, both for brands and creators. Related to the paid influencers, did you get a chance to inform us about this? I looked over your account, and indeed, you are looking mainly for gifted collaborations. Sometimes, some of the influencers, although aware that some collaborations are gifted, still try and push for paid. Unfortunately, this is hard to control, especially if we are unaware of this. If we get informed via email or by opening a report (reports are manually monitored daily), we can definitely help with this. Rolling back to the engagement, I think another reason for the lack of replies from influencers, in this case, is related to the fact that your brand is quite niched, which makes it harder for influencers to accept a collaboration. We're not saying this to defend ourselves necessarily, as we know there is work to be done for the product, but it's more of a personal thought. Sometimes, with niched brands, it gets a bit more tricky to get the influencers excited. Related to the "fake users," our micro-influencers are manually vetted before getting accepted on the platform, but sometimes, some of them might slip through the cracks. I think this is an isolated case, as this is not our experience with hundreds of other brands working with us in the US, the UK, and Australia. We're working to improve the product and the experience, and in the future, we invite you to try it out again, if you would like, free of charge, to see our progress. Our team will get in touch with more information and ask for more feedback. Thanks, Stefan

Posted 1 year ago

“Social Cat (or Kat) I'm not sure what they're going with here. It's not a bad concept - but there needs to be a LOT more vetting of these influencers to be sure they know how to use the standard tagging and collaboration tools within Instagram and/or tik tok to provide maximum engagement for both parties. If they don't then it's a waste of time and no different than my friend tagging me in post content which does nothing for me. Also, their app is very basic and not mobile-friendly at all. UX design is lacking for sure - but I know companies grow and hopefully, in the future, it will be better for businesses seeking real collaborators without having to sacrifice loads of product for subpar promotion.”

Helpful Report

Posted 1 year ago

Hi Meshawn, Thanks for the feedback; we understand your point of view and agree with it to a certain extent. Please see below some of our thoughts. Related to influencers using tagging and collaborations tools: We agree that we can do better here, and we just introduced these topics in our educational content, which will be launched anytime soon on Social Cat. Our team will create content around the subjects to better educate the creators. Thanks for sharing this with us. One thing to keep in mind here is that even with education in place, this will depend to a certain extent on the content creators and how fast or willing they are to adapt and implement these standards. Related to the app: We agree that the app is a bit basic now, and we need to improve the UX design. For us, the top priority so far was to have a product that provides value for our users, both brands and creators; by value, we mean to match brands with the creators they are looking for based on their requirements. The above requires a lot of work as it is backed up by a matchmaking algorithm that requires constant work and iteration. We will focus on design more in the following months and launch new features that will provide more value and slowly drift away from the "basic" feeling. On the mobile-friendly part, although a lot of the traffic comes from mobile, Social Cat's app is still a product that will rely a lot on desktops since this is used by a lot of small brand owners and marketing professionals. With these two "audiences" I just mentioned, it is safe to say that they use the product during working hours, primarily desktop-based. If future data shows us the opposite, we will adapt to this. Overall, Social Cat is growing, and we are confident that all the above will get sorted slowly but surely. We would love to get in touch later down the line, show you how we improved, and see if we can work together again. If you are interested in trying again, let's get in touch and arrange a demo plus another free trial. Cheers, The Social Cat Team

Posted 1 year ago

“You get what you pay for here... Majority of the "content creators/influencers" on here have fake following numbers and comments or they are in "comment pods" where they all comment on each others posts - you're not getting real engagement from real people. It takes a long time to sift through who's worth working with, and even then we were super disappointed with the crappy content that was created and our guidelines were not followed at all. Also, most of the influencers just want to brag to their communities that they were gifted a product - the whole point is to do a review as if they purchased, but they just blatantly show our written thank you cards and over all it's been a waste of time for us. They're not professionals in this industry and it really shows unfortunately. Will not continue using this platform and invest in a new service to help us find quality content creators...”

Helpful Report

Posted 1 year ago

Hi Samantha, This is Joe from Social Cat; thanks for sharing this; we're sorry about your negative experience, and we understand your point of view. We wanted to let you know that we do have a manual process for approving influencers on our platform, and the requirements to be accepted can be checked below: https://thesocialcat.com/what-are-we-looking-for-when-we-approve-creators One thing we need to do better here is to perform manual checks on active influencers on the platform every month. Unfortunately, we're unaware of what some of them are doing after we accept them on our platform: if they join loops, pods, or any other type of behavior that is not organic. This is where the problem is in this case and where we need to do better. I do also think that this is an isolated case, as we work with hundreds of brands and the vast majority of them had a positive experience. Of course, as a company, we still need to do better and improve our product and experience. On the other hand, I checked our platform and did not see any Reports opened by you for the creators that did not respect the content guidelines. For us to be able to help you with this, you do need to Report the creators. We have a customer success team that deals only with Reports, but if this is not flagged to us, it's impossible to know about it. Unfortunately, even outside Social Cat, influencers sometimes do not deliver what is expected, even with the proper guidance. It is something hard to get on top of, but for this reason, we created the Report Tool, which is monitored by our team. With the Report Tool, you can report influencers for various reasons, including the low quality of the content delivered. Our team will get in touch via email right now to better understand what happened. Thanks again, The Social Cat Team

Posted 1 year ago

“The influencers provided aren’t great quality it’s difficult to find good ones. Most are using l fake followers and loops and expect to be paid in spite of saying the reviews are not paid. I don’t think influencers are vetted at all by the company so you’re doing a lot of work yourself and paying for it.”

Helpful Report

Posted 1 year ago

Hi Louis, Thanks for sharing this feedback; we're sorry to hear that your experience is not awesome yet. It is not normal for influencers to ask for monetary compensation unless they are working on paid collaborations on Social Cat, which I do not think is the case in this situation. We will reach out to you immediately via email to understand which ones are actually doing this and take measures. This is not normal, and it should be flagged to us. Unfortunately, we clearly state which collaborations are gifted, affiliate, or paid, but I assume some influencers are testing the waters. This thing is very hard to control on our end, but we're looking for ways around it. Regarding the vetting of the influencers, we do have a manual vetting process with two team members doing this. I wonder if this is an isolated case, as this is not the experience other brands share with us via demo calls, reviews, and constant support via email. We will reach out via email to discuss this more and jump on a short call to show you the vetting process we have in place, the Report tool (for situations where influencers ask for money), and other features. Cheers, Joe

Posted 1 year ago

“Majority of the content creators I sent products too never responded. There is no protection for companies on here.”

Helpful Report

Posted 1 year ago

Hi Michael, Thanks for your feedback; this is highly appreciated, and I would like to address this issue. In terms of protection against these situations, our Report system is doing a great job. You can Report any creator from your account, and our Customer Success team monitors this. When you report an influencer, we block them automatically and receive a notification about the Report. Then, the customer success team gets in touch with you and the creator to solve this issue, and we never unlock accounts until the problem is solved. Of course, we do thousands of collaborations weekly, which is hard to control, and this type of situation appears. That is why we dedicated extra resources to this. I looked over your account and saw you started a free trial with us, but you never continued to be a customer. The free trial is seven days, and I would like to know how many products you sent out so I can help you. Since the trial period is short, I don't think there are many. On top of this, Michael, I do not see any Reports opened by you by now. We cannot control these situations if you do not report them. It seems that you were not fully aware of our tools to tackle these situations. We're looking to help out, so we will get in touch via email. Please reply to this as well, so we can be notified. Cheers, Joe

Posted 1 year ago

“I haven't found this platform great. Many brands have been poor at communication, or not bothered at all to reply to messages or send items, that were supposed to arrive? For this reason I am not using the platform anymore.”

Helpful Report

Posted 1 year ago

Hey Maryanne! Thanks for this review! While Social Cat focuses mostly on matching brands and influencers, currently, we work to improve what happens after the match as well, which is Engagement. Exactly what you mentioned above. Initially, we started Social Cat to solve a pain we all had: find the right brands and start working with them or find the right influencers for your brand. This is already something we solve and from feedback, we do it well, but we will focus more on Engagement and Product in the following months. Thanks for being with us! Hope we can help more in the future! Joe

Posted 1 year ago


Shipping & Delivery
Delivery Methods	Postal Service, Courier
Average Delivery Time	Next Day
On-time Delivery	99%
Accurate And Undamaged Orders	100%
Customer Service
Communication Channels	Email, Telephone, Live Chat
Queries Resolved In	2 - 3 Hours
Customer Service	4.7 out of 5

Social Cat Reviews