SPIN® Selling Reviews

4.6 Rating 380 Reviews

About Huthwaite International:

Huthwaite is an international training provider and behaviour change specialist. We help organisations to transform their sales and negotiation outcomes by helping to permanently change the behaviour of their teams. We have spent four decades studying the behaviours that are needed for successful business and helping organisations apply that knowledge through our skill development programmes.

Our training interventions are founded on extensive science-led research and analysis. Through that work we have identified the sales and negotiation behaviours needed for high performance. Our world-renowned methodologies align clients to those standards and our approach supports permanent behaviour change appropriate to each client.

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“It was useful to understand a new sales approach and put it into practice. The SPIN framework raised the importance of listening, understanding and developing explicit needs in the customers mind before providing solutions. As the course stressed - integrating and practicing these techniques within my industry/business will be the real challenge but it can be successful.”

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“This was a very insightful process with well constructed modules using well placed role-plays. The knowledge and skills taught will be very beneficial”

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“well constructed methodology. I would recommend it to pretty much anyone.”

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“I realise now what I need to do more of and why. This has made me rethink my approach to business development and how I can put a more formal process in place for the calls I make and really plan each one. The two days were really well structured with lots of information to take away and use in a real work environment. Guy was really good at showing us how we can word questions to be more effective without sounding like they were read from a text book. Would absolutely recommend the course!”

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“The course was very good and didn't disappoint at all. The instructor, content, activities, materials, venue etc were all excellent, worked well and didn't leave me unsatisfied at all. I think that if we had more time available, I would have liked the opportunity to speak and not only write a bit about applying SPIN to my own cases, however a I realise that this isn't possible in the limited time given. Fortunately I was able to ask opinion on some issues after each day ended.”

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“A great course - it pinpoints the areas in your sales process that you are missing, skipping or not focussing on. It is also a great opportunity to network and share experiences between sales professionals of all levels. Highly recommended.”

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“Great experience, feel like I've gains vital sales knowledge and understanding of the customer needs. Would definitely recommend to anyone who wants to gain and improve sales and expand confidence.”

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“I found the two day course very interactive and engaging. I found the information that was presented very relevant and useful to my role as a salesman at Royal Mail. The only improvement would be to make the role play tasks slightly less confusing to ensure that all information can be absorbed effectively.”

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