Sorry, but you lose a point for having the World's worst website. Virtually no basic product information eg. a photo of a can of paint - enamel? acrylic? compatible with? foam safe? does it have a widget? what thinning agent do I need? Having drop-down manufacturer's names is meaningless to a newby, who are these people? - I'm looking for a product to suit my needs, not their ego. (You could print really useful road maps too, & just call everywhere 'Another Town'!) Try 'selling the product' by listing it's virtues, rather than just show a dull photo on a shelf. Knowledge is power - why is this better than that & why should I buy it? Good luck : )