Pro: Have been coloring my hair for years with the salon type I mix together, so applying color to my hair was easy, (no need to wash first) . With Tints of Nature I used color 10XL, the color looks so natural, over all coverage is better than the salon type I was using, is long lasting and my hair is so much softer. This was the first time I used this product and can tell already that it is a lot better for my hair. Cons: 1. I have to wash my hair before applying, 2. Its about 6 times more expensive than the salon type. 3 It smells just awful for at least 24 hours. With all these cons it is still worth using it for I'm so happy with the results. Highly recommend this product.