Poor customer service. I had purchased a Superdry watch for my son at the Airport in the Duty Free Shop all the way in Trinidad. I put the watch on him soon after the purchase while we were waiting for our flight back to North America. When we arrived our destination, I noticed the watch band that was plastic, was broken, it was a clean break. My son was sleeping all the way home on the plane, and was very upset to the realisation. I contacted Superdry via email to see how I can get a replacement band and their response was because I made the purchase at a third party venue I would have to contact the third party venue! No where on the packaging did it specify the warranty is null and void if purchased somewhere other than online or in one of their shops. They didn't even bother to provide me with a recommendation of where or how I can get another band for the watch! Hopefully, this experience won't happen to anyone else. Very disappointed. If you are going to make a Superdry purchase, make sure you get it from the actual store, unless you don't care about the warranty. Why advertise about a warranty if it's not gonna be honored.