I am only 26 but had started to suffer with on and off neck pain from being in bed. It had gotten so bad that it was affecting my job (a Reception teacher) and was making me dread getting in bed or even rolling over as the pain of moving was so awful. I decided to take the chance and order the panda pillow after reading a lot of reviews and thought I may as well due the money back guarantee. At first I thought it was too firm and felt unusual and suspected it was going to be a huge waste of money. I can honestly say a few months on I have not had one single hint of neck pain and bed time has become the best time of day again for this tired teacher! I'm a side sleeper but regardless of sleep position I have been recommending this pillow to anyone who will listen.