Marloe is a company that just does things right when it comes to value. It makes solid watches for a fair price and incorporates playful and modern designs without going overboard. I purchased the Tay and have been extremely satisfied. Thank you, Marloe, for making a small watch! I've eyed this company for years but didn't want anything 38mm or larger which most micro brand watches are. Marloe knocked it out of the park with the 35mm Tay, the yellow color scheme, and price. It has now made watches for different types of people and I love it. I'd buy another Tay if it had a similar unique color combination.