My husband suffers with psoriasis, which for the uninitiated is a skin condition similar to the more well-known eczema. As such getting new sheets is a problem for us. Anything that is rough is unpopular with him and makes it difficult for him to sleep. Our bed sheets were getting extremely worn and faded, but he refused to use newer sheets I had got because they were still too rough. So I took a chance with the Soft and Smooth Dip and Doze duvet set and fitted sheet, thinking that if necessary I'd make use of the policy that allows you to return sheets that you're not happy with (first time only) even if they've been used and washed. However, that has not been necessary. The fitted sheet is deep enough to go over our quite thick mattress, and the duvet cover and pillow are a pleasure. I am also happy to be buying from a company that pledges to be better ethically - both with the cotton being fairtrade, the skill of the workers being recognised as they're paid a fair wage, and the cotton is organic as well, meaning that the lack of pesticides makes it better for the environment. I would absolutely buy from Dip and Doze again, and would recommend it to others, particularly if you have people in your household who struggle with new sheets that are quite rough for a long time (we've had one duvet set over a year and it still hasn't softened enough for his liking) or cheap sheets which can bobble. The quality is superb!