The Influence Of Reviews In 2016

Find out how ratings and reviews influence the buying decisions of your potential customers.

In this guide you'll learn

  • How reviews affect buying decisions
  • Whose opinion is valued the most when shopping online
  • Types of reviews and their influence
  • Paradox of 5 star reviews
  • Analysis of "reviews hook"
  • Results of our survey involving 3000+ UK shoppers

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