I have used bathroom village previously and have been happy with the service. However on this occasion I asked them to price match a Burlington toilet with another well known company where it was cheaper and not in a sale (there price match promise is clearly displayed on their website). I believe this to be false advertising as they refused to price match a product, although customer services were polite they could find no other reason than the price difference was too low and stated it was below their cost price. They were not willing to provide any policy around this when requested or offer any close comparison in price. I am very disappointed and will no longer be using the company unless they rectify their price promise and I will be ensuring I do not use them for any of my properties and business or recommend them in future.