My rating is about the products, not specifically the company, although obviously the company are responsible for what they sell. I ordered two products with non-plastic packaging, and both were awful. The shampoo which came in an aluminium bottle was much smaller than I expected, specially for that price, and the shampoo itself wan't good. It was very thin, my hair didn't really feel clean, and even after thorough conditioning and styling my hair was frizzy and unmanageable. I won't be ordering that again. Why not just put normal shampoo in the metal packaging? The other product I ordered was the toothpaste that came in a glass jar. I don't know that I've ever been more disappointed by a product. It looked lovely and seemed like such a good idea. The packaging looked great, but it tasted so horrible I had to brush my teeth again with normal toothpaste to get rid of the taste. It was oily, and tasted like hair oil, and left a horrible slimey film on my teeth. I really regret brushing my tongue with it! I nearly threw up! Such a waste of money and so disappointing, as I thought I'd found a solution to plastic toothpaste tubes. Again, why not just put normal toothpaste in the glass jar/non-plastic packaging? Why try to reinvent the wheel? The packaging is great, the product is awful. Sorry. Maybe I'll try it again in a year or so if it looks like there's any improvement, but for now I won't be wasting my money.