My Dad always told us that we should put his body in a bin bag and take it to the local crem. We knew he didn't want to have any fuss. When we came to the dread event, we found that Pure Cremation were making a very clear offer in respect of a Direct Cremation at a very competitive price. There was plenty of clear information on their website and I was able to reassure my siblings that Dad's wishes could be respected without any of the DIY that he had joked about. The required forms were simple to complete and making the advance payment was straightforward. We didn't attend the committal but, as asked, we were told of the date so that each of us could mark the event in our own ways. Dad's ashes were delivered to me at home exactly as arranged by a very respectful Pure Cremation operative. We're now arranging for an Interment of Dad's ashes in the family grave followed by a reception for his family and friends in one of his favourite seaside restaurants. Completely satisfied with the Pure Cremation approach and service. Thanks.