I had read some negative reviews about the customer service and the quailty of bikes. I have been in customer services jobs for nearly 15 years and I know for every bad review there is hundreds of happy customers, and that's what the focus was for me. In the ideal world there would be no bad reviews, but how else would we learn? The order process was good and fun, seeing the bike and colours you choose all put together. I waited patiently and my bike arrived. Really happy and really pleased and use it every day. I had ordered the bike with caged pedals, the cages I got recieved looked cool but we're really uncomfortable. I was close to buying a different pair. Unannounced I had recieved a parcel with some fancy new caged pedals and which are so much better! I should of been told the cages I had originally ordered was out of stock and replacement was a temporary thing and they will send out the better caged pedals. More communication is needed from the company. That is my only negative! Great company to order from