The staff are very friendly and the service feels very personal. Whenever i've had cause to email them, they've always responded within the hour even at 1am ! This is down to their dedicated staff who are trying to make the business work. It would be good to see you fully automated and maybe accept other payment methods such as BACS or Paypal for those of us who drop ship and recieve payments through paypal. Well done guys, I'll continue to use you, Just hope that you don't become so popular the gift cards i'm after dont all go straight away, maybe a loyalty program or VIP membership to have access to gift cards before anyone else ?